PROBLEM

Silver economy is a large market that will keep growing considering the aging population in developed countries, with the median age in EU-27 increasing to 48 years and people 65 years and older in the US constituting 22% of the population in 2050. Social isolation and mental inactivity have been proven to negatively impact health and longevity.

SOLUTION‍

Vermut is providing seniors with opportunities to enjoy their retirement through a range of offline and online activities as well as giving the “silver creators” tools for hosting their own content. Being mentally and socially active is a big contributing factor to a longer and healthier life and vermut not only enables this but has a potential to move into other silvertech verticals.